CRMEST AI measures response times, comment reply rates and conversation effectiveness across all your social channels — and gives management the data to make better decisions.
What We Measure
Every DM, every comment, every reply — tracked, timed and scored so your leadership always knows what's happening on the ground.
How long does it take your team to reply to a DM or comment? We track first-response time per agent, per platform, per shift — and flag SLA breaches before they become problems.
What percentage of comments on your posts actually get a reply? We measure reply coverage across Instagram and Facebook — broken down by post, page and time window. TikTok coming via Business API.
Did the conversation lead to a sale, a booking or a resolved inquiry? We connect conversation outcomes to your CRM so you can measure what actually converts.
Management gets an automatic summary every day — total messages received, replied, average response times, and top performers. No dashboard login required.
When a message has been waiting too long, the right person gets notified on WhatsApp — with the message preview, sender info and a direct link to reply.
Powered by Gemini — the AI drafts context-aware reply suggestions based on your conversation history and brand voice. Your team reviews and sends with one click.
How it works
CRMEST AI sits between your social channels and your management team — collecting, measuring and surfacing what matters.
Authorize CRMEST AI to monitor your WhatsApp, Instagram, Facebook and TikTok accounts via official OAuth. No passwords shared.
Each incoming message and comment is timestamped. When your team replies, the response time is recorded. Unanswered messages are flagged automatically.
When response times slip, the right person gets a WhatsApp notification instantly — with context, sender info and a direct reply link.
Daily reports land automatically. Leadership sees response rates, average reply times and team performance — without logging in to any platform.
Platform Coverage
We're actively expanding coverage. Here's the current status across every channel.
Get full visibility into how your team handles customer conversations — across every social channel.